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Apr 29, 2024

Introducing Wayfinder: A Digital Solution to Revolutionize Your Homebuying Journey

At Pahlisch Homes, innovation is core to who we are and what we do. But for us, innovation isn’t about change for the sake of change. It’s about creating real solutions for real people. That’s why, for the last two years, we’ve been on a mission to design a solution that addresses the challenges our customers face when buying a new home.

Buying a home is a deeply personal decision and a huge financial commitment. Because of this, two emotions that often show up for people during the homebuying process are anxiety and disappointment. Anxiety comes from feeling powerless in the face of uncertainty, and disappointment happens when our expectations don’t align with reality. These feelings are only amplified by points of frustration in the homebuying process.

As we listened to customers, we learned that some of the manual aspects of our own homebuying process created confusion. Digging through emails to find important documents was a pain, and making design selections without being able to see how they’d look in the finished home was frustrating. So, in response to these concerns, our team set out to create an intuitive digital solution that would streamline the homebuying process and build trust with our customers in new and exciting ways. The end result of all that hard was Wayfinder, which we’re proud to share with you today.

Wayfinder was designed to give you more freedom and control in the homebuying process than ever before. Below, we’ll highlight some of Wayfinder’s key features and how they can better align expectations and empower and inform you in your journey home.

A Built-in Design Studio to Bring Your Dream Home to Life

Designing your home the traditional way can be equal parts fun and frustrating. While creating a vision for your dream home is exciting, it can be hard to get a clear picture of what your home will look like just from a few samples and swatches. With Wayfinder’s design studio, the process of personalizing your home is easier, faster, and way more fun. Now, you can select cabinets and finishes and view them in real time, all from the comfort of your home.

When you’ve made your selections and have a design you love, you can share it with our design team directly in Wayfinder. This allows for a seamless experience during your in-person design appointment. When you show up, you will have real-life samples of your chosen selections waiting for you. This combination of choosing finishes digitally and then getting to examine them in person gives you a more complete picture of what your home will look and feel like when it’s done.

And the joy of Wayfinder’s design studio isn’t limited to contracted customers. Even if you’re just looking and haven’t made the decision to buy a house, you can still get your creative juices flowing and use Wayfinder to explore ideas, craft color palettes, and generate inspiration for your future dream home.

Wherever you’re at in your homebuying journey, we hope that you’ll enjoy using Wayfinder’s design studio to visualize your home in ways that weren’t possible before.

An Intuitive Dashboard for Easy Access to Important Information

If the design studio spoke to your creative side, then Wayfinder’s dashboard and main navigation window are going to get the detail-oriented part of you really excited.

Wayfinder’s dashboard serves as the control center for your home’s build. Here, you can expect to find all the key information relevant to your Pahlisch homebuying journey at a quick glance, from a list of homes you’re interested in touring to a bird’s-eye view of your home’s construction progress, and so much more.

In Wayfinder’s main navigation window, there are three key features that are designed to streamline the homebuying process: Your Way Home, Teams, and Documents.

Your Way Home

Your Way Home is a visual timeline that tracks the progress of your home’s construction. Your “path” is updated every time your home reaches a major milestone, allowing you to follow your home’s build from start to finish. In addition to this high-level overview, we also include descriptions and visuals for each phase of construction. From framing to cabinet installation, you always know what’s going on. This is your home, after all, and it’s a huge investment—you should never be in the dark.


For a project as big as building your dream home, we believe transparency and dedicated support from an expert team are crucial. In Wayfinder, you have access to every member of your Pahlisch Homes team in one spot, including your sales agent, design specialist, customer care representative, and more. With the ability to easily share questions, feedback, and concerns, Wayfinder’s teams page ensures you can get the support you need when you need it.


If there’s one relatively mundane word that sends a shudder down every homebuyer’s spine, it’s this: paperwork. To help make this otherwise clunky part of the process run more smoothly, we designed Wayfinder with a digital filing cabinet so you can organize and store all your important documents in one place. Instead of tracking down forgotten emails or managing a growing folder of paper files, all you have to do is log in to Wayfinder, go to Documents, and everything is right where you need it.

The real value of Wayfinder’s dashboard and main navigation features is that they provide a convenient, single source of information for the entirety of your homebuying journey. With an easy-to-use interface and the ability to log in to Wayfinder anywhere, anytime, you always have quick access to the information you need.

Save Your Favorite Homes With the Click of a Button

Still searching for your dream home? You’ll appreciate the ability to save your favorite homes in Wayfinder! When you find a Pahlisch home you love, all you have to do is click the heart icon and it will be waiting in your Wayfinder dashboard for future reference. And if one of your saved homes sells? Don’t worry! It will still show up in your dashboard as “sold.” That way, you can share it with our New Home Specialists and work with them to find a home that’s similar to the one you saved.

Being able to save homes is super helpful when you’re ready to buy a Pahlisch home. Having a record of all your saved homes—including your favorite features, like a particular kitchen layout or primary suite—helps our New Home Specialists to narrow down your choices and find the community and style of home that are just right for you.

Start Your Journey Home With Wayfinder

We understand that buying a home is one of the most important moments in your life. For over 40 years, we’ve helped thousands of families navigate that decision and find their perfect home in beautiful communities across the Pacific Northwest. We’re thrilled to build on that legacy with Wayfinder.

You can sign up here to create your own profile and experience the magic of Wayfinder today. Whether you’re ready to buy or just starting to dream, we hope that Wayfinder can help make your journey to homeownership more convenient, informative, and exciting.

And for more homebuying insights and inspiration, be sure to follow us on Instagram, Facebook, Linkedin, and Pinterest.

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